Tuesday, June 28, 2011

TomTom's iPhone App gets updated, brings HD traffic updates along for the ride

Hate gridlock? We'd surmise you aren't alone, so pardon our excitement surrounding the latest addition to TomTom's longstanding iPhone app. New in version 1.8 is the addition of HD Traffic, which extends congestion data to both "major" and "secondary" US roads. Existing TomTom Traffic subscribers get the functionality gratis, with the rest of us dishing out $20 via an in-app purchase. Free for all who upgrade are multi-stop routes, allowing one to tweak excursions to your heart's content -- provided you can count those diversions on one hand. The updated app is already live in the App Store, but please, pull over before downloading -- cool?

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TomTom HD Traffic Service Now Available on the TomTom App for iPhone

~ More TomTom Drivers Gain Access to the Most Accurate, Comprehensive and Up-To-Date Traffic Information Available ~

CONCORD, Mass.--(BUSINESS WIRE)--TomTom today announces that its newest update to the TomTom App for iPhone, version 1.8, now includes TomTom HD Traffic compatibility. TomTom HD Traffic enables drivers to get to their destination faster and is the most accurate, comprehensive and up-to-date traffic solution available.

TomTom HD Traffic provides the most accurate traffic solution by reporting and capturing more actual traffic jams than ever before to help drivers avoid delays and find the fastest routes. Only TomTom HD Traffic will recognize traffic conditions for both major and secondary roads within the U.S. road network to help re-route drivers clear of traffic. Additionally, with traffic updates every two minutes, TomTom HD Traffic will help reroute drivers around traffic more quickly and get them to their destination faster. TomTom HD Traffic is an optional service available via an in-App purchase.

Expanding the availability of TomTom HD Traffic is one of the commitments that TomTom has outlined in its Traffic Manifesto, which is the company's mission to reduce traffic congestion to everyone. Drivers using TomTom HD Traffic are helping reduce traffic congestion for themselves and every driver around them. For more information about TomTom's Traffic Manifesto, visit www.tomtom.com/trafficmanifesto.

Also new to the TomTom App is multi-stop routes. This innovative feature makes it easier for drivers to make multiple stops on a single route by letting the user add up to five stop-off points when they plan their journey. This new App release also gives users the latest map which includes recent changes to the roads.

Availability

The latest version of the TomTom App for iPhone is available on the App Store starting today.

The TomTom App for iPhone v1.8 is available for purchase via the App Store. Continental and regional versions of the TomTom App are available today for iPhone 4, iPhone 3GS, iPhone 3G and iPod touch users at www.tomtom.com/tomtom-app.

TomTom HD Traffic is available via an in-App purchase for $19.99. Current TomTom Traffic subscribers will be automatically upgraded to TomTom HD Traffic service for no additional charge.